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Build Your Bliss. Brokaw was tasked with developing a new brand experience for iDesign—formerly InterDesign—to highlight their new, modern name and the blissful organization their storage solutions bring to consumers. My partner and I created a visual style and voice that conveys the calm, creativity, and control at the heart of the brand and clearly communicates how iDesign helps consumers build their bliss.
Created for Brokaw • June 2018
Copywriter: Annie Ertle
Creative Director: Steve McKeown
Associate Creative Director: Mark McKenzie
Account Director: Jayme Kostelnik

Be sure to check out more of my work on Behance!